Practo India, July 1st, 2025: On the occasion of National Doctor’s Day, Practo, one of the most trusted digital healthcare platforms launched the #WhoIsADoctor campaign. It’s a powerful reflection on how the role of doctors is often reduced to clinical transactions – a prescription written, a diagnosis delivered, a case closed. In a world where convenience often defines care, we risk overlooking the quiet, human work doctors do every day: holding space for fear, staying present through uncertainty, and showing up when it matters most.
Through this campaign, Practo reframes the conversation by posing a fundamental question: Who is a doctor?
The centerpiece of the campaign is a compelling short film, which shares heartfelt stories of real patients who turned to doctors during personal or family emergencies. The video, launched on Practo’s social media platforms and shared with its network of over 5 lakh+ doctors, offers a raw and emotional look at how doctors play a pivotal role not just in treatment, but in reassurance and healing.
Watch the campaign video here:
CLICK HERE: https://youtu.be/xAmF2Cd3WwA
“As a company that has worked with doctors for over 17 years and served more than 50 crore patients, we’ve witnessed firsthand how doctors go far beyond their duty. This campaign is our tribute to the human side of healthcare — to the empathy, resilience, and commitment doctors show every single day,” said Siddhartha Nihalani, Co-founder, Practo
The #WhoIsADoctor campaign is a celebration of the stories we don’t always see — the doctor who sat with a patient’s family late into the night, the one who broke difficult news with empathy, or the one who stayed calm when others couldn’t. This Doctor’s Day, Practo invites everyone to pause and reflect – to look beyond the prescription, and truly see the people behind the profession.
